In a day and age when most competition reality TV shows are a plethora of singing races to find the newest “pop star,” I was ecstatic to learn about a new and fresh project, with not so new and fresh people, but anyway, that’s not the point.
I read a few weeks ago while scrolling down the “news” section on the IMDb website that talent scout Simon Cowell and producer/recording artist Will.I.am will be collaborating on a new show. Instead of looking for aspiring singers, they will be seeking entrepreneurs and talented individuals with new technology ideas.
“Singing and performance create a couple of jobs, but this will create lots. It’s about getting in touch with youth and giving them a platform to express themselves, whether that’s in science or mathematics,” said Will.I.am at a tech conference in London.
From a producer (and even a viewer) stand point of view, it’s great that an effort is being made not just to create a new type of competition show, but to bring awareness in math and science to this country. It may not be a coincidence that this is taking place during a deciding time when the world has yet to see if President Barack Obama will be reelected.
“We’re starting to see gains in math and science in some of the schools that are the toughest for kids,” said the President during the second Presidential debate two days ago. To narrow it down, the point I’m trying to make is that there is a possibility that pop culture is slowly starting to shift more towards a political and “down-to-earth” perspective. I mean, there are two other shows with similar concepts. There is Shark Tank which airs on ABC and an upcoming show starring Mark Zuckerberg's sister which will air on Bravo.
Many question if Will.I.am is adequate for this type of show, and I say yes. According to article written by Emi Kolawole for The Washington Post, The first song to ever be broadcast from Mars was composed by him, and has worked closely with Segway inventor and For Inspiration and Recognition of Science and Technology (FIRST) founder Dean Kamen. He collaborated last year with Kamen to air the FIRST Robotics Competition on ABC.
Titled X Factor for Tech, the new show may contribute to the growth of job creations if it is done right and meets its purpose. The big question is if viewers may be interested in watching unknown scientists, mathematicians, and engineers every week.